Les Îles de la Madeleine (Magdalen Islands), new CreativeFriendlyDestination(R)

Les Îles de la Madeleine, located on the Gulf of Saint Lawrence (Canadian province of Quebec), were recognized CreativeFriendlyDestination(R) by the Creative Tourism Network® (CTN) within the Conference on organized last October 24th, by the public body Tourism des Îles de la Madeleine.

The director of the CTN, Caroline Couret, delivered the certificate to the director of Tourisme ds Iles de la Madeleine, Michel Bonato, and the Manager of Development, Jason Bent, highlighting the reasons of this recognition, among them:

– the singular culture of the destination, due to the strong insular identity and DNA,

– a very participative, collaborative and friendly citizenry,

– a vibrant creative atmosphere that fosters the high presence of artists and artisans, be they native or newcomers.

an inclusive and creative model of destination management,

… among many other assets that offer a guarantee to welcome this new generation of tourism.

A wide array of creative experiences is already available and will broaden within the next weeks, like natural soap workshops, ceramic classes, art glass training, cooking classes, photography workshops, etc.

This project perfectly fits with the issues presented within the conference, like the seasonality of the tourist activities, of which a relevant panel of experts shared their experiences and proposals to diversify and extend the season:

M. Paul Sabing – Director of Quality – Agence d’Attractivité de l’Alsace (AAA)

Mrs Francine Patenaude – Director of Tourisme Cantons-de-l’Est

– Mrs. Louise Nadeau, Director of Quebec maritime

Finally, Michel Bonato presented the very positive balance of the high season that was confirmed and shared by the whole local stakeholders.